Players: Want to be too important to be dropped from the squad? Looking to earn a little extra money on the side?
Clubs: Want to maximise the sponsorship and marketing potential of your team? Want to find new routes to your fanbase?
A guide to ways for sports clubs and players alike to maximise the power of the Internet to their advantage. From social media and conventional marketing to sports statistics and financial management, Sport Buoy founder Ross Tucknott will be sharing all the latest tips and secrets in his weekly blog.
Twitter is the simplest, easiest and sometimes the most effective way of marketing sharing your thoughts, likes and news with the world. More than any other social media format, it’s also extremely celebrity-friendly: it’s far easier to translate a real-world [...]
Give your sponsors a voice: they know business, and that’s what your sports club is.
Looking for Twitter inspiration for your sports club? Look no further!
Videos are one the ultimate online marketing tactics: find out how to craft the perfect YouTube sports campaign here.
Manchester United don’t seem to think so, but different sports club circumstances require different responses to social media challenges…
Sport Buoy is a company providing online services to sports clubs with the purpose of attracting and engaging both fans and sponsors, and delivering novel products to sell to those fans and sponsors, increasing club turnovers as a result.
The company is using its direct experience of sports clubs management to provide solutions which meet the off-field needs of clubs of all sports and sizes, making the solutions directly relevant, intuitive and flexible.
